Billboard Advertising London Outdoor Advertising If Done Creatively Can Grab Peoples Attention

Tuesday, December 20, 2022

Hey there, my fellow humans! Have you ever walked down the streets of London and thought, "Gee, I wish there were more giant billboards towering over me"? Well, fear not! London has got you covered with some awesome billboard advertising that'll make you stop and stare.

Digital Billboard CLP

First up, we've got this beauty from CLP. Look at those sleek lines and vibrant colors! It's like a futuristic dream come true. And let's not forget about the sweet, sweet advertising space. I mean, if you're gonna advertise, might as well do it in style, am I right?

Feeling inspired yet? No? Alright, let's move on to the next one.

Creative Outdoor Advertising

Now, this one really caught my eye. I mean, check out that neon, pop-art vibe. It's like the 80s threw up all over a billboard and I am here for it. And don't even get me started on the tagline. "Creativity is contagious. Pass it on." I mean, I wanna be infected by this billboard ASAP.

Are you starting to see the potential here? Good, good. We're just getting started.

Tegan Gladman's Advertisement Poster

Alright, this next one is a bit more understated, but hear me out. It's from Tegan Gladman's A2 coursework and it's just so damn aesthetically pleasing. Look at that cityscape in the background and the sleek font. And that tagline? "Find adventure everywhere"? I'm sold.

Are you feeling the inspiration yet? No? Well, never fear. We've got one more to sway you.

London Underground Bank Station Billboard Advertising

Last but not least, we've got this beauty from the London Underground. It's clean, it's simple, and it's effective. You can't miss that bold, black font against the white background. And the best part? You can't scroll past it on your phone. It's right there, in your face, reminding you to book your tickets asap.

So there you have it, folks. A round-up of some of the coolest billboard advertising in London. Now, I know you're probably thinking, "Wow, these are all so different. How do I even begin to create my own billboard?" Well, never fear. I've got some tips and ideas for you.

Tips for Creating a Killer Billboard Ad

1. Keep it Simple

You only have a few seconds to catch someone's attention, so don't try to cram too much information onto your billboard. Stick to a simple message or image that tells your story.

2. Make it Eye-Catching

Whether it's with bold colors, striking graphics, or unique typography, you want your billboard to stand out from the crowd. Don't be afraid to get a little weird.

3. Know Your Audience

Who are you trying to reach with your billboard? Make sure your message resonates with your target audience. You don't want to waste your time (or money) on ads that fall flat.

Ideas for Billboard Advertising

1. Use Humor

Everyone loves a good laugh, so why not use humor to catch people's attention? Just make sure your jokes are clever, not cringey.

2. Create a Sense of Urgency

If you want people to take action, you need to create a sense of urgency. Whether it's with limited-time offers or exclusive deals, make sure people know that they need to act fast.

3. Harness the Power of Emotion

People are more likely to remember an ad that made them feel something. Whether it's nostalgia, joy, or even fear, try to tap into your audience's emotions with your billboard design.

How to Make Your Own Billboard

Alright, so you've got some tips and ideas, but how do you actually make your own billboard? Well, there are a few steps you'll need to follow:

1. Choose Your Location

First things first, you need to decide where you want your billboard to be displayed. This will determine the size and shape of your ad, as well as the audience you'll be reaching.

2. Create Your Design

Using your tips and ideas, create a design that will grab people's attention and effectively communicate your message. Keep in mind the size of your billboard and make sure your text is legible from a distance.

3. Find a Billboard Advertising Company

Once you have your design, you'll need to find a billboard advertising company to help you bring it to life. Look for a company with experience in your area and make sure you understand their pricing and scheduling policies.

4. Launch Your Campaign

With your billboard designed and your advertising company on board, it's time to launch your campaign. Monitor the success of your ad and make any necessary tweaks to ensure you're getting the most bang for your buck.

And there you have it, folks. A crash course in awesome billboard advertising, along with some tips and ideas for creating your own. Now go forth and advertise like a boss!

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