Looking for a new way to get your brand out there? Why not try billboard advertising? We’ve compiled some of the best billboard ads out there to get you inspired to create your own.
The Power of a Billboard
Billboards are an effective way to reach a large number of people in a short amount of time. They catch people’s attention as they drive by, making them an ideal way to advertise products and services. Billboards are perfect for promoting sales, events, and new products, they offer maximum exposure for your message.
Our Favorite Billboard Ads
One of the best billboard ads we’ve seen was a simple design that featured a bottle of Pepsi. It’s simplicity made it stand out, and the slogan “Refresh Everything” perfectly captured the message that Pepsi was trying to get across. It’s a great example of how less can be more in billboard advertising.
Another top billboard ad was created by the Seattle Aquarium. It featured an underwater photograph and the words “We Hold Hands”. This ad won the 2015 OBIE Awards for Best of Show, proving that a beautiful image can speak volumes.
A digital billboard is a great way to showcase your brand or product. A local real estate agent used this to her advantage by creating a simple design with her name and phone number. The billboard ran for two weeks and she received over 100 calls from potential clients.
Tips for Creating Your Own Billboard Ad
Here are some tips to help you create a successful billboard ad:
1. Keep it simple
Avoid clutter and keep your message as simple as possible. Make sure your audience can read and understand your message within the few seconds they have to view your ad.
2. Use bold colors and graphics
Bold colors and large graphics will make your ad stand out to passersby, making it more memorable and increasing the likelihood of a positive response.
3. Be creative
Think outside the box and use unique design elements to make your ad memorable. Humor or a clever catchphrase can be a great way to draw attention to your ad.
Ideas for Your Billboard Ad
Here are some ideas and inspiration for your billboard ad:
1. Promote your brand
Use your billboard ad to promote your brand and remind people of your products or services.
2. Highlight sales or promotions
Use your billboard to let people know about upcoming sales and promotions. This can help drive traffic and boost sales in a short amount of time.
3. Create a call to action
Encourage people to take action after seeing your billboard. This could be anything from visiting your website to visiting your store to learn more.
How to Create Your Own Billboard Ad
1. Determine your budget
Billboards can be expensive, so it’s important to determine your budget before you begin creating your ad. This will help you determine the size and scale of your ad.
2. Choose a location
Pick a location that will reach your target audience. Consider busy intersections, highways, and other high-traffic areas.
3. Create your design
When creating your design, keep in mind the tips we’ve shared above. Be sure to use high-quality images and graphics and make your message clear and simple.
4. Work with a billboard company
Once you have your design, work with a billboard company to ensure that it will fit their specifications and can be properly installed in your desired location.
With these tips and inspiration, you’re ready to create your very own billboard ad. Get creative and have fun, and you’re sure to catch people's attention and drive more business for your brand.
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